WE:Moi is a hand cream brand under the mother brand of WashEasy. WashEasy is the first dishware cleaning service social enterprise in Hong Kong, providing open employment opportunities and on-job-training for disabled, with an aim leading then eventually leading to an independent and rewarding life.
Passing on the service goals of WashEasy, “WE” is the short-term of WashEasy, and representing the meaning of us and community, “Moi” is the short-term of moisture, as well as the meaning of me in french. WE:Moi implies the meaning of WashEasy and us.
https://washeasy.tungwahcsd.org/wemoi/
2020
BRANDING
PACKAGING
Design Studio
NEVER-NEVER
(Right) Logotype design with key visual elements.